Advertising Manager Resume

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Contact Information:


Career Objective:

An experienced marketing manager having excellent communication with strong interpersonal skills; seeking for suitable position in marketing field

Experience:

Retail Advertising Manager, Suburban News Publications, Columbus, Ohio, 2000 – present

  • Responsible for sales success of retail advertising division for 22 weekly community publications. Total circulation: 287,051.
  • Managed 19 employees including 12 territory account executives, one regional account representative, an assistant sales manager, ad services manager, two artists and two ad assistants.
  • Interviewed and hired sales staff, managers and support staff. Supervised training, motivated, advised, disciplined, and if necessary, terminated employees.
  • Proposed and negotiated annual budgets with CEO and set monthly sales goals.
  • Served with CEO, publisher and team of managers to launch our newest weekly publication.

Assistant Retail Advertising Manager, Lintas Advertising, Mumbai, India, 1997-2000

  • Covered open sales territories during transitions or vacations
  • Responsible for one-on-one training of newly hired sales staff.
  • Provided on-going training in weekly sales meetings.
  • Set quotas for special sections and provided appropriate sales tools.
  • Motivated special section sales with creative kick-offs, blitzes and sales tracking charts.

Education:

Bachelor of Arts Degree in Journalism, 1979, University of South Carolina, Columbia, South Carolina

Advertising/Creative Emphasis:

  • Completed various courses and many seminars to enhance career including:
  • Macintosh short courses
  • Knight-Ridder seminars on competitive media
  • Local chamber management courses

Professional Activities:

Member of Advertising Federation of Columbus

Served on Ad Fed scholars

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